WHO WE ARE

POP UP & is a multi-stream pop-up events & market enterprise dedicated to empowering small independent businesses, activating high streets, and celebrating diverse communities across London.

We create vibrant event & marketplace experiences that blend elevated shopping with authentic cultural celebration. Our events aren't just trading spaces—they're community gatherings where entrepreneurship and small business dreams take flight.

We're proud to be creating spaces where creatives, designers, crafters and independent businesses can showcase their products in an environment that truly celebrates community, culture and creativity.

culture. vibes. community. Fashion. Arts & cRAFTS. LIFESTYLE. FOOD.

culture. vibes. community. Fashion. Arts & cRAFTS. LIFESTYLE. FOOD.

A ISHA NGABILE with a shaved head smiling at the camera, wearing layered necklaces and a black dress with a lace pattern on the chest, at a crowded indoor event with purple lighting.

aisha Ngabile

Aisha is the Founder and Creative Director of POP UP &, a multidisciplinary creative studio and platform dedicated to community building, cultural programming, and meaningful brand experiences. Through my work, I bring together storytelling, strategy, and collaboration to create projects that sit at the intersection of culture, commerce, and community.

Aisha also co-founded Wimbledon Fashion Week and served as Market Director for Female Entrepreneur Markets. Her work is guided by a deep commitment to creating inclusive, culturally rich creative spaces where independent and small business can thrive.

Founder
SOPHIA ESTELLE. A woman with long black hair styled in loose waves, smiling, wearing a black top, against a dark background.

sophia estelle

A London-based British Indo-Caribbean content creator specialising in food, culture and diasporic storytelling.

Alongside her content creation, Sophia brings over 10 years of experience in production management within the British television industry, shaping a current approach to storytelling, content quality and audience engagement.

Social Media & Events Coordinator

THE TEAM

Meet the HOSTS

A woman smiling at a party, wearing large glasses, a black 'Black Panther Wakanda Forever' T-shirt, shiny leggings, and platform shoes, standing near balloons and other guests in a social setting.

THE  fashion edit TEAM

The Fashion Edit | Backstage Director

abigail alexander

Abigail brings over 20 years of experience as a Professional Makeup Artist in the entertainment and fashion industries. Her impressive portfolio includes working on high-profile productions such as Netflix and Tyler Perry's The Six Triple Eight, Channel 4's Sorry, I Didn't Know, and ITV's Three Little Birds.

Abigail has also contributed her talents backstage at prestigious events like the MOBO Awards. With a Bachelor of Arts with Honours in Media Skills and Events Management, she ensures flawless execution both on set and behind the scenes.

Man standing outdoors at night in front of historical building with stone columns, wearing glasses, a tan trench coat, a light-colored jacket and pants, holding a bag.
Styling Direction

royston Henry Ramson

Royston Henry Ramson served as a stylist for Wimbledon Fashion Week Vol. 3 and Vol. 4. Blending commercial strategy with creative vision, Royston brings years of experience across luxury brands and high street retail as a Store Manager, Visual Manager, and Stylist.

Driven by a passion for fashion, art, and design, he is known for transforming concepts into compelling visual stories while leading high-performing teams and delivering exceptional retail experiences.