CULTURE. VIBES. COMMUNITY. FASHION. ARTS& CRAFTS. LIFESTYLE.

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CULTURE. VIBES. COMMUNITY. FASHION. ARTS& CRAFTS. LIFESTYLE. 〰️

At POP UP &, our mission is to break down barriers and give entrepreneurs the platform and recognition they deserve. We believe that too many talented business owners are held back—not by lack of passion or product quality, but by limited access to the right spaces and support.

We're here to change that.

Whether you're a first-time trader testing the waters or an established business looking to expand your reach, we provide professional, welcoming market spaces where you can connect directly with customers, build your brand, and grow your business.

Who We Are

  • POP UP & is a multi-stream pop-up market enterprise dedicated to empowering entrepreneurs, activating high streets, and celebrating diverse communities across London.

    We create vibrant marketplace experiences that blend elevated shopping with authentic cultural celebration. Our markets aren't just trading spaces—they're community gatherings where entrepreneurship and small business dreams take flight.

    We're proud to be creating spaces where entrepreneurs can showcase their products in an environment that truly celebrates community, culture and creativity.

why Trade with POP UP &?

Featuring your products at one of our pop-up markets can transform your business. We don't just give you a stall—we give you access to curated audiences, professional support, and an environment designed to make you shine.

By showcasing your products with us, you'll benefit from:

Increased Brand Awareness

Expose your products to engaged, ready-to-buy audiences in high-footfall locations across South London. Our partnerships with venues like Brixton House, Freight Brixton, and established entertainment brands mean your business gets seen by thousands of potential customers who might never discover you online.

Build Real Customer Relationships

Online selling can feel disconnected. Our markets allow you to build genuine relationships with customers—tell your story, demonstrate your products, create loyalty that translates to repeat business and word-of-mouth referrals.

Professional, Supportive Environment

We're not a chaotic market where you're left to figure things out yourself. With an award-winning team behind you, professional setup, curated trader mix, and on-the-day support, you can focus on what you do best: selling your products.

Community Over Competition

We carefully curate our trader mix to ensure diversity of products and minimise direct competition. You'll trade alongside complementary businesses, creating an ecosystem where everyone benefits and customers have reason to explore every stall.

Your Questions, Answered

  • Your stall fee typically includes:

    • Table with tablecover and chair

    • Your allocated trading space

    • On site wifi (where applicable)

    • On-site support from our team

    • Inclusion in market marketing and promotion

    • Discounted parking (where applicable)

    • Overnight storage (where applicable for weekend traders)

    Specific inclusions may vary by market and venue. Full details are provided upon booking confirmation.

  • This depends on the venue and market type. Some locations have restrictions due to health and safety regulations. We'll provide clear guidance on what you can and cannot bring when you book. In most cases, we encourage traders to bring their own product displays, signage, and branding materials within our guidelines.

  • While we can't guarantee sales—no market can—we work hard to create the conditions for success. Our curated trader mix, marketing efforts, venue partnerships, and engaged audiences all contribute to creating strong trading environments.

    That said, market trading involves some uncertainty. We recommend treating your first market as a test—an opportunity to gather customer feedback, build brand awareness, and learn what works. Many successful traders didn't see their best results until their second or third market.

  • Yes. We actively market our events through social media, community partnerships, email newsletters, and collaborations with entertainment partners and venues. However, we also strongly encourage traders to promote their own participation—businesses that actively share their market dates consistently see better results.

  • Stall fees range from £50 to £160 depending on the market type, location, and stall size. We offer different price points to accommodate businesses at various stages, from first-time traders to established brands. Specific pricing is provided when you apply or enquire about a particular market.

  • We welcome applications from all business owners. We prioritise:

    • Quality, well-presented products

    • Alignment with our community values

    • Businesses at various stages (first-time traders welcome!)

    • Product diversity that complements our existing trader mix

    Check each market application for specific criteria.

  • We carefully select traders to ensure variety and minimise direct competition. We typically limit similar product categories to 2-4 traders per market (depending on market size), ensuring each business has space to shine. Even within the same category, we look for distinct styles and offerings.

  • Absolutely! Many of our traders book regular spots. If you find that POP UP & works well for your brand, we offer ongoing booking options and loyalty benefits for regular traders. Long-term traders often see the best results as they build recognition with our repeat customers.

  • We understand that circumstances change. Generally, cancellations made with sufficient notice may be eligible for credit toward the next market date. Last-minute cancellations may not be eligible for credit towards future markets. We don’t offer refunds as we allocate significant resources to securing and organising each market.

  • Yes! We actively support first-time traders. Markets are one of the best ways to test your products, get direct customer feedback, and build confidence as a business owner—without the financial commitment of a permanent retail space. Our team provides guidance and support to help new traders succeed.

  • Yes. We work with local councils on high street activation programmes, and with venues and BIDs on private partnership markets. If you're interested in hosting a POP UP Market at your location, please get in touch via our contact form.

Apply to Trade with POP UP Markets

Ready to showcase your products to engaged audiences, connect with your community, and grow your business?

We're always looking for passionate entrepreneurs with quality products and great stories to tell. Whether you're a first-time trader testing the waters or an established business seeking new customers, we want to hear from you.

    • Quality products that are well-presented and market-ready

    • Passionate business owners who can connect with customers

    • Alignment with our values of community, culture, and entrepreneurship

    • Reliability — traders who show up prepared and professional

    • Submit your application using the form below

    • We review your application (typically within 2-3 working days)

    • If successful, we'll contact you with payment link to confirm your POP UP & stall.

    • Once confirmed, you'll receive your social media assets and day-of information

    • Market day! Arrive, set up, and start selling

  • Please ensure you have the following ready:

    • Clear photos of your products

    • Your business name and social media handles

    • Brief description of your brand story

    • Information about your pricing and product range

apply here for POP up & Markets & Events

Venue:

If you're interested in applying to POP UP & to trade at our markets please, complete the form with a few details about your business. We'll review your application and get back to you within 48 hours.

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